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Toyota wants to sell 1 million hybrids per year

Discussion in 'Auto News' started by Autoblog, Dec 27, 2007.

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    Toyota wants to sell 1 million hybrids per year

    Filed under: Hybrids/Alternative, Green, Toyota
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    Shortly after the turn of the decade, Toyota expects sales of its hybrid vehicles to crest the one million unit per year mark. ToMoCo's goal may seem a bit ambitious considering that it's only sold about 1.25 million hybrids since the Prius' introduction in 1997, but the alternative-power push will mainly be fueled by sales of upcoming plug-in hybrid models and Toyota's aim to equip every vehicle in its lineup with a hybrid drivetrain by 2020.

    Testing of the plug-in version of the Prius is about to begin in the U.S., Europe and Japan, equipped with a fancy-schmancy lithium-ion battery that's being developed by Toyota and Panasonic EV Energy Co. Sales should start around 2010, assuming that all is well with the power-pack, and we're expecting even more Synergy-Drive models to bow during the upcoming 2008 show season.

    [Source: Automotive News - Sub. Req.]
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    Autoblog, Dec 27, 2007
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